What do you need to start a successful blog you ask? Well, obviously, the first thing you need is a topic to write about. What topic you choose is completely up to you, but there are some tools out there that can help you make a choice.
One of the most important things for writing a successful blog is to have a solid topic. Another thing that really helps is to have as little competition as possible. This is one of the first steps in Search Engine Optimization, or SEO. Now you may think: how can I know if there are a lot of people out there writing about the same topic, or how should I find out if my topic is hot or not. Well, Google has an amazing tool for that. It is the keyword tool for Google adwords.
What Google’s adwords does, is tell you how much people use a specific search term, and provide you with detailed information about whether there is a lot of competition or not. You can rephrase your search words however you like to find the optimal conditions, and once found you can keep those terms in mind for setting up your blog.
You can find the adwords tool right here and begin optimizing your blog for search engines.
Just type in the topic you would like to start a blog about and see whether it has any chance of succeeding. Do note though that finding a positive surrounding for your blog does not mean you will get loads of traffic straight away, you will have to work for that. More on that on my coming posts. In the meantime, start finding a good topic to write about. The more you like the topic your blog yourself, the better, because in the end, you will have to write all the information yourself!